Green Fern

BEVEL

In 2017, BEVEL had an established brand and voice in the market. But it needed a fresh look and take on its brand story. So I delivered across channels, rewriting parts of the site for the 2017 redesign and fleshing out the brand’s story via the About Us and Founder’s Message pages.

FORM

FORM however, was an entirely new brand. So I started from scratch. From the entire home-site experience to email flows and social media posts, I brought FORM’s warmth, authenticity and care to life for the world to see and enjoy for the brand’s launch in 2017.